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What Legally needs to go on your Beauty Product Label in New Zealand?

What Legally needs to go on your Beauty Product Label in New Zealand?

But, before you fall in love with fonts and colours, it's important to know what you're legally required to include on your product labels. As a designer, I often work with beauty clients who are Read more

Six Tips to Boost Your Website Traffic

Six Tips to Boost Your Website Traffic

Trust me, I've been there too! Building an exceptional website is just the beginning; there are a few extra spices you might want to sprinkle on your secret sauce to climb up those search rankings... Read more

Why isn’t my new website showing on Google?

Why isn’t my new website showing on Google?

Google is an incredibly powerful and smart tool, but it can be a little slow. If your beautiful new website is not appearing in Google searches for your business name it's likely because Google Read more

What are logo variations?

A brand identity consists of so much more than one logo. Here I will explain what logo variations are, why you ideally should have them, and how to use them in your business. Read more

Why do my colours look different when printed?

Why do my colours look different when printed?

There are different types of colours; RGB, CMYK and PMS. Read more

How to get your business found on Google

How to get your business found on Google

This makes it very important for businesses to have their website feature in the top search results. You can get your own business listed on Google easily and quickly by using Google Business Read more

Brand photoshoot - 10 steps to getting the most out of yours

Branding photoshoots create a sense of trust in you and your business. If potential clients feel connected to you through your stories and images they're more likely to want to invest in you, rather Read more

The Top 10 Most Expensive Logos in the World (and were they worth it?)

The Top 10 Most Expensive Logos in the World (and were they worth it?)

From global corporate makeovers to strategic brand acquisitions, companies have spent millions (or even billions) on their visual identities. In this post, I rank the top 10 most expensive logos in t Read more

What should a small business owner know before starting their website?

What should a small business owner know before starting their website?

If I could sit down with every small business owner over a coffee and share just one thing, it would be this: Your website isn’t just a website. It’s a living, breathing extension of your Read more

What do I even write on my website?

What do I even write on my website?

So many of my clients say things like “I have no idea what to write on my homepage” or “I hate talking about myself.” Read more

"I Just Need a Logo… Don’t I?"

Totally understandable! A logo is a great visual cue for your business — but here’s the thing: a logo on its own won’t build a brand. Read more

Confessions of a Web Designer: 5 things I wish every small business knew before building a website

Confessions of a Web Designer: 5 things I wish every small business knew before building a website

If I could sit down with every business owner before they start their website journey, here are five things I’d tell them (and maybe save them some stress along the way!). Read more

What is a Burger Menu on a Website?

What is a Burger Menu on a Website?

Before we went, I suggested they check the restaurant’s website to make sure the kitchen was still open (we’d left it a bit late!). Them: "I can’t find the opening hours anywhere!" Me: "Click Read more

Crafting Your Website: My Step-by-Step Guide to Success

Crafting Your Website: My Step-by-Step Guide to Success

Modern and professional websites that are not only visually appealing but also incredibly user-friendly for you to update and manage. Together, we'll embark on a website design journey that captures Read more

Tips from self-employed introverts on how to be successful in business

Tips from self-employed introverts on how to be successful in business

“I started my business because I love managing things, I’m self-motivated enough and hate working the usual ‘9-5’. I’m highly creative and intuitive and working for myself gives me the Read more

Elevating Brand Identity with StickerDot: A Designer’s Experience

When it comes to branding, every detail counts. From the logo to the packaging, each element must reflect the essence of the brand. As a graphic designer, I’ve had the pleasure of working on Read more

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