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Why do my colours look different when printed?

Why do my colours look different when printed?

There are different types of colours; RGB, CMYK and PMS. Read more

Shutterstock's colour palettes for your brand

At the start of any design project I ask my clients for examples of other businesses which appeal to them, both personally and professionally. I then take these preferences to create a colour palette Read more

Visual branding identity guidelines – what are they and why do you need them?

Visual branding identity guidelines – what are they and why do you need them?

Ensuring everything from your email newsletters to your business cards look and feel like they come from your company is vital to help customers (and potential new customers) recognise – and rememb Read more

Send the right message with your brand colours

Colour is what gets your audience to see what you want them to see, feel what you want them to feel, and to do what you want them to do. You might notice that technology or finance companies use Read more

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