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Shutterstock's colour palettes for your brand

Shutterstock's colour palettes for your brand

How to choose what colours to use for your brand

At the start of any design project I ask my clients for examples of other businesses which appeal to them, both personally and professionally. I then take these preferences to create a colour palette which will embody what their business is all about, attract the right clientele, and contain the essence of who they are and what makes them unique.

When you're not thinking about colours daily it can be hard to know where to begin!

I saw this wonderful blog on the Shutterstock website and thought I'd add my favourite selection of their palette and image examples to help guide you in the process of defining which colours may appeal to you.

The full article can be found here: https://www.shutterstock.com/blog/color-palettes-for-websites?utm_medium=email&utm_source=sstkemail&customer_ID=259294630&launch_ID=20737665&campaign_ID=shutters.24134505&utm_campaign=!Template_for_newsletter_builder_V6_Recurring_Send_IMAGE

All images, colour palette selections and titles belong to Shutterstock. This blog post is not sponsored, endorsed or administered by, or associated with Shutterstock.

Color Palettes for Health & Beauty Sites

Color Palettes for Health & Beauty Sites
Lavender Aroma

Image via Eirene Fagus

Color Palettes for Health & Beauty Sites
Serene Skies

Image via Tananyaa Pithi

Color Palettes for Health & Beauty Sites
Outdoor Yoga

Image via Yulia Grigoryeva

Color Palettes for Health & Beauty Sites
Wellness Spa

Images via Anna Ok, PureSolution, and wasanajai

Color Palettes for Food & Beverage Sites

Color Palettes for Food & Beverage Sites
Vibrant Bowl

Image via Timolina

Color Palettes for Food & Beverage Sites
Starry Blue

Image via Olga Miltsova

Color Palettes for Food & Beverage Sites
Contrasting Citrus

Image via Kiian Oksana

Color Palettes for Food & Beverage Sites
Farmers Market

Image via marcin jucha and chelovector

Color Palettes for Blog & Portfolio Sites

 Color Palettes for Blog & Portfolio Sites
Gridded Work

Mockup via nelelena. Header icon via Mio Buono. Illustrations via miniwide, GoodStudio, GoodStudio, Moremar, Ardea-studio, Lavrushka, GoodStudio, and GoodStudio

 Color Palettes for Blog & Portfolio Sites
Colorful Aesthetic

Image via Alessandro Biascioli

 Color Palettes for Blog & Portfolio Sites
Pretty in Pink

Images via Julia Zavalishina, Serenko Natalia, and bosotochka

 Color Palettes for Blog & Portfolio Sites
Coral Greenery

Image via Victoria43

 Color Palettes for Blog & Portfolio Sites
Simplistic Beauty

Mockup via nelelena. Header icon via Mio Buono. Illustrations via Mio Buono, Mio Buono, Mio Buono, Mio Buono, Mio Buono, and createvil

Color Palettes for Environmental Sites

Color Palettes for Environmental Sites
Green Beauty

Image via Abramova Aleksandra

Color Palettes for Environmental Sites
Lustrous Lillies

Image via JUTARAT BUADOK

Color Palettes for Fitness & Training Sites

Color Palettes for Fitness & Training Sites
Power Row

Image via Dmitrydesign

Color Palettes for Fitness & Training Sites
Fearless Fitness

Images via Jacob Lund and Zubdash

Color Palettes for Fitness & Training Sites
Mountainous Hike

Image via everst

Color Palettes for Clothing & Apparel Sites

 Color Palettes for Clothing & Apparel Sites
Vivid Apparel

Image via Africa Studio

 Color Palettes for Clothing & Apparel Sites
Cool Collective

Image via Jacob Lund

 Color Palettes for Clothing & Apparel Sites
Coral Attire

Image via Indigo Photo Club

 Color Palettes for Clothing & Apparel Sites
Muted Style

Image via Ekateryna Zubal



 

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